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groundcrew

Social media for gyms, fitness and yoga studios

Full classes, every week.

People join the studio they've been watching. We keep your classes, coaches and community on their feed, so trial bookings keep coming in.

A group fitness class training in a sunlit studio

Sample posts

Posts like these, every week.

Examples of what we write and design for gyms, fitness and yoga studios. Yours are made around your business, your voice and your news.

Your StudioInstagram · Graphic

This week's class schedule

New 7am Pilates on Tuesdays. Book through the app.

#PilatesSG

Your StudioTikTok · Reel

Fix your squat in 30 seconds

Three cues our coaches use every day.

#FitnessSG

Your StudioInstagram · Carousel

Member story: Wei Ling's first 10K

From the couch to the finish line in six months.

Your StudioFacebook · Graphic

New: 6-week strength programme

Starts 1 December. Beginners welcome.

What we post for you

Made for gyms, fitness and yoga studios.

Every week we plan, write, design and post content like this, then reply to the comments and messages it brings in.

01

Weekly schedule

This week's classes and open spots, every Monday.

02

Workout reels

Moves, tips and short routines from your coaches.

03

New programmes

Challenges, workshops and new classes, launched properly.

04

Member wins

Milestones and transformations, shared with permission.

05

Meet the coaches

Your trainers and their styles, so newcomers know who to try.

06

Trial replies

We answer pricing and trial DMs and send people to your booking link.

A typical week

Your week, handled.

  1. MonGraphicWeekly schedule
  2. TueRepliesComments and DMs answered
  3. WedCarouselWorkout reels
  4. ThuStoryNew programmes
  5. FriReelMember wins
  6. SatGraphicMeet the coaches
  7. SunRestScheduled, nothing to do

Why it's easy

Built for busy gyms, fitness and yoga studios.

48h

from onboarding to your first posts going live

0

photo shoots. Send phone photos when you have them

1

account manager who knows your business, on WhatsApp

20min

of your time to get started. Then nothing

Where we post

The channels your customers use.

Instagram and TikTok bring new members. Facebook keeps your community in the loop.

  • Instagram
  • TikTok
  • Facebook
  • YouTube

Graphics, carousels, reels, slides and videos: we pick the right format for every post. See everything we do.

How it starts

  1. 01

    A free 20-minute chatYou tell us about your business, your customers and what's coming up. Onboarding costs nothing.

  2. 02

    We set everything upYour voice, your look and a content plan. No photo shoot needed: we work from what you already have.

  3. 03

    Live in 48 hoursWe make, schedule and post, then reply to your customers. A monthly report shows what worked.

More on how it works.

Questions

Asked by gyms, fitness and yoga studios.

Can you make reels from our class videos?

Yes. Send clips from your phone and we edit them into reels.

Do you work with ClassPass or booking apps?

We link to whatever you use for bookings, and promote trial offers on your behalf.

Can you run a challenge campaign?

Yes. We plan the launch, the countdown and the progress posts.

More answers on our FAQ page.

Hand it over.

Tell us about your business. We take it from there, and you're live within 48 hours.